Africa Digital Communication Days (Adicomdays) promises to be the digital event on the continent. It takes place from 1st to 2nd March 2018 at the French Institute of Abidjan. The theme: “Social Media, brand content, marketing influence: how to optimize the return on investment of its digital communication in Africa? “
Adicomdays (Africa Digital Communication Days) is the first b2b meeting of the actors of the African digital communication. It brings together in Abidjan, for two days, nearly 400 key players in African digital communication (brands, influencers, media, agencies and institutions). More than 30 speakers from Africa and Europe are present to discuss social media trends, brand content and share market insights and industry best practices. This year, all the subjects studied will be approached through the prism of the return on investment: “Social Media, brand content, marketing influence: how to optimize the return on investment of its digital communication in Africa? “. The day of conferences will close with the Adicomawards ceremony rewarding creativity, talent and innovation in African digital communication, in the presence of Top African influencers.
The next day a novelty will be proposed, it is about Adicomdiscover, a focus on the digital scene in Abidjan where workshops will be given. On the program: Keynotes, Panels, Workshops, Training, Lunch Meeting, Networking, Job dating and Digital Tour. This meeting Africomdays is the second, after that of Paris.